Feeling Stuck? You're Not Alone
By: Sandy Saburn, CTIE

What happens when you have more than 200 travel industry professionals gather virtually and share best practices? Magic!

Last week our conference brought out the best in everyone and lifted the entire community by bringing people together, sharing ideas, and sparking creativity. People came away with a new passion for their travel business. Not only did they get practical information they can use right now, but they were also inspired.

Over the past few months, inspiration hasn’t been abundant in the travel industry and it is so important to be able to move forward. It is very easy to get stuck and drown in the bad news out there.

And let’s be real: without inspiration, even the most-needed tasks are hard to do. We’ve all had those days where you need to do something, you’re capable of doing it, and you just don’t want to. We heard from many people that the conference inspired them and helped get them unstuck.

Are you feeling stuck? You aren’t alone. Here are a few tips for getting unstuck:

Talk to a colleague you know well. Start with someone you can be honest with. Someone who gets it – and you. Be honest about how you feel, but don’t spend your entire time talking about what’s wrong. Dream big and plan for the future. You will probably help them too!

Reach out to someone who inspires you. Talking to someone new can spark ideas and give you great inspiration. It expands your viewpoint and helps you see things differently too.

Spend time dreaming big. Focusing on what you want is an important step to getting it. If you focus on what you don’t have you will end up with more of that, and you end up in a downward spiral that is hard to get out of.


Finally, take a look at the community that surrounds you. Are they inspiring you or bringing you down? There are lots of different types of communities out there: host agencies, consortia, membership organizations, and more. Make sure you have at least one – or ideally more – organization that is inspiring you. You don’t have to do this alone – and you shouldn’t. If you want to go far, go together.